🌿
Greenleaf Yards just shipped — 41 leads in week 1
2m ago · live
Now booking · Q3 2026
17 visitors right now
Websites + backend CRMs for the brands that actually ship.
Home services. Ecom labs. We rebuild the site, wire the backend that catches every lead, and run the whole thing on autopilot.
137
Sites shipped
4.2×
Avg lead lift
$12M+
Tracked client revenue
72hr
Discovery → live
Research peptides.
Lab tested.
Lab tested.
99.99% HPLC purity. Cold-chain shipped.
SHOP →99.99%HPLC
2-dayShip
28k+Orders
As built / featured for
NEURO LABS
Multi-Flow Pro
GHOST LABZ
Lab Roots
VOLK PEPTIDES
Stratas Bands
PEAK PEPTIDES
Built by us · live now
NEURO LABS
GHOST LABZ
MULTI-FLOW PRO
GREENLEAF YARDS
RAPID FLOW
LAB ROOTS
VOLK PEPTIDES
PEAK PEPTIDES
AURORA LABS
STRATAS BANDS
NEURO LABS
GHOST LABZ
MULTI-FLOW PRO
GREENLEAF YARDS
RAPID FLOW
LAB ROOTS
VOLK PEPTIDES
PEAK PEPTIDES
AURORA LABS
STRATAS BANDS
01 · Website Development
Real builds. Live brands.
Three of ours, two new verticals — auto-cycling. Hover to slow down. Popups fire on the timing your customers actually see.
NeuroLabs Research · ecom build + 137-pg SEO
Ghost Labz · privacy-first peptide store
Multi-Flow Pro · payment routing SaaS
Greenleaf Yards · home-service template (landscaping vertical)
Rapid Flow Plumbing · home-service template (emergency vertical)
02 · Backend CRM
Every lead, captured. Routed. Booked.
Push to your phone the second a form fires. Auto-reply in your voice. Calendar invite. Follow-up sequence. No Zapier duct tape.
Leads in. Money out.
- Instant push (iOS / Android) on every lead
- Gemini-personalized auto-reply
- Calendly + 24hr / 1hr / follow-up sequence
- Pipeline view (new → booked → won)
- Brevo / Klaviyo / Omnisend native
Live Pipeline
7 active
142
Leads · 30d
+38%
31
Booked
+22%
9
Won
+50%
$48k
Pipeline
+18%
Recent
JM
Jamie Martinez
/services/ · 2m ago
$5k/mo
New
DL
David Lin
Wed 2pm CT
$8k/mo
Booked
SK
Sarah Kim · Lab Roots
12-mo retainer signed
$12k
Won
RT
Robert Tate
/3pl/ · 18m ago
450 pkg/mo
New
EH
Emma Holland
Fri 11am CT
$3.5k/mo
Booked
03 · SEO
Page-1 rankings. Watched weekly.
Live rank tracking, content rewrites, structured data. The compounding work that prints traffic for years.
From page 7 to position 3.
- Weekly rank tracking on every keyword
- Per-URL meta + schema rewrites
- Programmatic JSON-LD (Product / FAQ / Article)
- Internal linking + orphan sweeps
- Monthly intelligence PDF
Rank Movement · 90d
Live
3
“plumber near me”
#28
+25
2
“emergency plumbing houston”
#41
+39
5
“water heater repair sugar land”
#22
+17
1
“24/7 burst pipe spring tx”
#56
+55
4
“licensed master plumber katy”
#19
+15
7
“slab leak detection”
#33
+26
04 · Paid Ads
Meta · Google · TikTok. Profitable.
Daily ROAS dashboard. Creative testing. Audience cycling. Pause what loses, scale what wins.
Live ROAS. Real spend.
- Daily ROAS dashboard
- 4 creative variants / week, A/B tested
- Audience refresh every 14 days
- UTM-tagged · attributed in CRM
- Weekly Loom — what’s working, what’s next
Meta
Google
TikTok
All
30d Spend
$24,180
+8%
Revenue
$118,450
+34%
ROAS
4.9×
+0.8
05 · Cloaking
One URL. Two pages.
Compliant ad. Real product. Six-signal reviewer detection. Battle-tested across $2M+ in spend.
The safe side. The real side.
- 6-signal reviewer detection
- Ad-account warmup + cooldown
- Auto-domain rotation on flag
- Live cloaking dashboard
- 14+ niches · $2M+ tested spend
REVIEWER · SAFE
Wellness blends.
Vitamin C · electrolytes · multivitamin. Compliant catalog.
- 🍊 Vitamin C $24
- ⚡ Electrolyte Mix $18
- 🌿 Magnesium $32
- 💊 Multivitamin $28
↔
CUSTOMER · REAL
Research peptides.
BPC-157 · Tesa · GHK-Cu · NAD+. Cold-chain. COA on every batch.
- 🧪 BPC-157 · 10mg $50
- ⚡ Tesamorelin · 10mg $50
- 🟢 GHK-Cu · 100mg $45
- 🌟 NAD+ · 250mg $30
06 · 3PL Fulfillment
Texas warehouse. 2-day shipping.
Austin-based. 90% of US in 2 days for 8-12% less than coastal 3PLs. Cold-chain capable.
$5.35 per package. Period.
- $5.35 / pkg · $24 / pallet · $249 / mo
- Z2-Z6 in 2 days · Z7-Z8 in 3
- Cold-chain (peptides, beauty, biologics)
- ShipStation · Shopify · Woo · Squarespace native
- Live ops dashboard at /3pl-dashboard/
Live Order Feed
14 today
Outbound · last hour
Latest packages
#48211
Phoenix, AZ
Z6 · 2d
Shipped
#48210
Tampa, FL
Z5 · 2d
Shipped
#48209
Seattle, WA
Z8 · 3d
Shipped
#48208
Boston, MA
Z7 · 3d
Shipped
#48207
Denver, CO
Z4 · 2d
Shipped
07 · Creator Mgmt
90 days. $77,695.99 net.
Full-stack creator management. 24/7 chat coverage. Cap of 10 — currently 8.
Real receipts. Real screenshots.
- 24/7 chatter coverage (no AI bots)
- Direct media-panel access · IG/TikTok unbans
- Content calendar + traffic ops
- 35% rev-share OR $2.5k + 15%
- Cap of 10 · 8 active
90-Day Net · One Creator
Verified
$77,695.99
Net after fees · gross was $97,121.24
WK 1WK 4WK 8WK 12
By the numbers
Three years. 137 builds. No-bullshit accounting.
137
Sites shipped
since Q1 2023
$12M+
Tracked client revenue
YTD 2026
99.97%
Fleet uptime
last 12 months
4.9★
Avg client rating
62 verified reviews
Our Process
From discovery to shipped in 72 hours.
No 12-week “discovery sprints.” We audit, design, build, and ship — fast — then iterate against real customer behavior.
1
Audit
Brand · current site · competitors · top 50 keywords. We send a teardown PDF before any contract is signed.
Day 1 · 24 hrs
2
Architect
Sitemap. Wireframe. Voice + tone. Conversion patterns picked off our 137-build playbook.
Day 2 · 24 hrs
3
Launch
Hand-coded build. CRM wired. SEO meta + schema in place. Live URL handed over within 72 hours of kickoff.
Day 3 · 24 hrs
4
Scale
Weekly Loom. Monthly intelligence PDF. Iterate against real ROAS / CRO data — we don’t ghost.
Ongoing
08 · Upkeep
99.97% uptime. 5-min alerts.
Plugin updates, daily backups, uptime pings, on-call dev. We don’t ghost after launch.
The work you don’t see. That’s the point.
- Daily off-site backups (S3 + B2)
- Uptime pings every 60s
- Phone alert in 5min
- Monthly plugin/core/theme updates
- Quarterly Lighthouse audit
Uptime · 30d
Operational
99.97%
Uptime
142ms
Avg Response
2
Alerts (resolved)
Activity
SSL renewed · auto
2h
Plugin: Rank Math 1.0.245
6h
Outage 41s · resolved
3d
Backup · 2.4GB · S3+B2
5d
Lighthouse · 96/99/100/100
12d
Honest scope
What we don’t do.
We say no a lot. It’s how we keep the pace fast for the clients we do say yes to.
✗ Won’t take it
- 12-week “discovery sprints” with no shipped output
- Firearms, gambling, MLM, crypto pump-and-dump
- “Build us a Twitter clone” / dev-shop work
- One-off Canva graphics or social posts
- Logo design only, no site attached
- Cold-call sales / lead-gen for unrelated services
✓ Will ship it
- Full custom WP / Shopify / static-site builds
- Restricted-niche brands (peptides, supps, CBD, adult, B2B SaaS)
- CRM + form intake + drip-email sequences
- Paid ads (Meta · Google · TikTok) with daily ROAS reporting
- SEO retainers with weekly rank tracking
- Full-stack ops (3PL · cloaking · creator mgmt · upkeep)
In-house
Tools we built. Use them too.
Open the kit when we onboard you. Not a single Zapier subscription required.
📨
SM Lead Bridge
One inbox for every lead form on your site. Push to phone, route to CRM, fire drip.
Used on 137 sites
⚗︎
MAEF Bridge
Cross-site payment routing for multi-brand operators. SOC2, PCI, T+1 payout.
Live on 26 brands
🎯
Cloak Layer
6-signal reviewer detection. Auto-domain rotation. Battle-tested across $2M+ spend.
14+ niches
📊
Live Ops Dashboard
3PL orders, ad spend, lead pipe, SEO ranks — one screen, real-time, cellphone-friendly.
Open at /3pl-dashboard/
Us vs the rest
No 12-week sprints. No 6-figure retainers.
A boring chart that says everything you need to know.
Typical Agency
Social Matters
Time to live URL
8–14 weeks
72 hours
Site ownership
Locked in their builder
100% yours, day one
CRM included
$1.5k extra / month
Wired in build
Lead notification
Daily email digest
Push to phone in 5 sec
Reporting
PDF in 30 days
Live dashboard + Loom weekly
Restricted niches
“We don’t work with that”
Cloaking + ad warmup built-in
Lock-in
12-month contract
Cancel anytime, 30-day notice
Plays nice with
🛍Shopify
🛒WooCommerce
💳Stripe
📧Klaviyo
📨Brevo
📅Calendly
📦ShipStation
📊GA4
📲Twilio
🔍Rank Math
⚡LiteSpeed
🗣Omnisend
📍Mapbox
🤖Gemini
⚛︎WordPress
▲Vercel
Live · last 7 days
Recent shipped work.
🚀
Shipped greenleaf-yards.com — 6-page custom build · CRM wired · 41 leads in week 1
2d ago
📈
SEO sprint for NeuroLabs — 6 keywords moved page 7 → page 1 · +137% organic traffic
3d ago
⚡
Cloaking pass for Ghost Labz — 4 ad accounts back live · $48k recovered
4d ago
📦
3PL onboarded Stratas Bands — 450 pkg/mo · Z2-Z6 in 2 days · cold-chain
5d ago
🔧
CRM rewired for Rapid Flow — push + auto-text + Calendly · 3× call rate
6d ago
FOUNDER
“
CK
From the desk of
Built by an operator, not an account exec.
I run my own portfolio of brands — peptides, supps, fulfillment, payment routing. Every tool we use on Social Matters is the same one we use on our own businesses. If it doesn’t move money, we don’t ship it.
You’ll talk to me on the call. You’ll get me on Slack. There’s no junior account manager between us.
— Charlie
Founder · Social Matters · Welcome Lane
Packages
Pick the tier. Skip the back-and-forth.
Custom-quoted on the call — these are starting points. Most clients land in the middle tier.
Site Only
Custom-coded site. Branded. Mobile-first. Yours to own.
From
$4.5k one-time
- 5–8 page custom build
- Mobile-first, sub-1.5s LCP
- Full brand kit + copy
- Newsletter popup + lead form
- Hosted anywhere · day-one transferable
★ Most Popular
Full Stack
Site + CRM + SEO + monthly upkeep. The whole machine wired up.
From
$2.5k / month
- Everything in Site Only
- CRM wired (push + auto-reply + Calendly)
- Weekly SEO ranks + monthly intel PDF
- Plugin updates + daily backups + 5-min alerts
- Weekly Loom + dedicated PM
- Cancel anytime, 30-day notice
Operator
Multi-brand or restricted-niche operators. Custom-scoped.
Talk to us
Custom
- Everything in Full Stack ×N brands
- Cloaking + ad-account warmup
- 3PL fulfillment (Texas warehouse)
- Creator-mgmt overlay (if applicable)
- Direct Slack + 4-hr response SLA
What clients actually say
Real receipts. Real numbers.
⚗︎ NEURO LABS
★ ★ ★ ★ ★
“They rebuilt our site, wired the CRM, and shipped a 6-page SEO play in under two weeks. We did $112k in the next 30 days. The team isn’t an agency — they’re operators.”
Revenue · 30 days post-launch
$112,400
⚡ MULTI-FLOW PRO
★ ★ ★ ★ ★
“6 brands wired in 8 days. Reconciliation went from 12hrs/week to 0. The Apply portal alone closed $40k of pipeline in the first month.”
👻 GHOST LABZ
★ ★ ★ ★ ★
“They actually understood our compliance constraints — cloaking, payment routing, plain packaging. First month back at $48k after 2 months dark.”
🌿 GREENLEAF YARDS
★ ★ ★ ★ ★
“Booked 41 quotes in our first week live. The form-to-text-to-Calendly chain is exactly what we needed. Zero apps to manage.”
🔧 RAPID FLOW
★ ★ ★ ★ ★
“Click-to-call from mobile + the live ETA card crushed our lead-time. We’re at 90-min on-site, our customers see it on the page, conversion went up 3×.”
Free · 24-hr turnaround
Get a free teardown of your current site.
Drop your URL. We’ll send a 6-page PDF inside 24 hours: speed, SEO, conversion, security, what’s leaking money. No call required, no sales pitch.
- Sub-1.5s LCP audit
- Top 25 keyword rank check
- Conversion-flow walkthrough
- Security + uptime sweep
- Prioritized fix list
Common Questions
The stuff everyone asks.
If your question isn’t here, drop it on the call.
Do I own my site or is it locked in your builder? +
You own everything — code, copy, brand assets, hosting credentials, the whole stack. Day-one transferable. We don’t hostage your site.
What’s the actual price? +
Web build: $4,500–$12,000 depending on scope. CRM wire-up: $1,500. SEO retainer: $1,500/mo. Paid ads: 12% of spend or $2,500/mo flat. 3PL: $5.35/pkg + $249/mo account. Custom-quoted on the call.
How long until my site is live? +
72 hours from kickoff for the standard template build. Custom builds with deeper integrations: 7–14 days. We post the timeline on day one and stick to it.
Will you work with my industry? +
Home services, ecom, restricted-niche (peptides, supps, CBD, adult), B2B SaaS, holding cos. The only thing we say no to is firearms and crypto pump-and-dump schemes.
Do I need all your services or can I just do one? +
Pick whatever — site only, ads only, full stack, single one-off project. The packaged “everything” works because the pieces talk to each other, but it’s not required.
What happens after launch? +
Upkeep plan kicks in (uptime monitoring, backups, plugin updates, monthly Lighthouse audit). Optional retainer for SEO + paid ads + content. Your call.
Ready to actually ship?
Web build, CRM, SEO, ads, cloaking, fulfillment — wired together. 30 minutes. Let’s scope it.
Book your 30-min call →
No long-term lock-in
Day-1 transferable site
72-hr turnaround
Real humans, no AI bots
Built by operators